Principal:
Flextrus is part of AR Packaging, an international group within packaging, primarily for the convenience goods trade and pharmaceuticals/medicines.
Flextrus Health Care manufactures and markets packaging with high-quality printing for the European pharmaceuticals industry. Flextrus has 300 employees and turns over EUR 102 million.
The commission:
Brandplanner was commissioned to create a communication concept for the Flextrus brand and to develop and produce a new website for Flextrus Healthcare, as well as for Flextrus Food.
Brandplanner's role:
Brand adviser, strategist, coordinator and project manager.
Collaboration:
Strategy & Text Johan Belin. Design Styrbjörn Lyberg. Photo Anna Hult. Stylist Louise Ljung. Website Kodexe.
About Brandplanner:
”I am very direct, so my opinion of Brandplanner is that that's what they seem to be too. Straightforward and to the point! ”
Maud Rahm, Managing Director, Flextrus